Marcus Sigurdsson
Last name (for sorting purpose):
Marcus
Title:
Lead Digital Catalyst
Image:
Homepage:
Company:
McCann Worldgroup
GMIC year:
2011
VIP Speaker:
0
Marcus Sigurdsson is responsible for driving digital strategy and innovation for McCann Healthcare across Asia Pacific with a focus on Japan, China and Korea Marcus arrived in Shanghai in 1999 and initially worked with competitive intelligence and analysis for Ericsson China and then Gartner. After changing over to advertising and moving to Hong Kong he has been working on digital strategy for brands such as Cathay Pacific and Cirque Du Soleil and won numerous international and regional awards for mobile and innovation. In addition to communicating digitally, he is fluent in Swedish, English, Spanish and spoken Mandarin.
